BIP Features »

July 1, 2020 – 6:00 am |


Small to Medium-sized (SME) manufacturers across England have been given a £6.5m funding boost to help them recover from the Covid-19 pandemic and address key barriers to growth.
Go to the main page

Read the full story »
BIP business guides & tools

Please register/login to access content

BIP Access to Finance

Access to Finance,Grants & Business Support

BIP Features

West Midlands business highlights, opportunites and networking

Bips and Pieces

All the best from the web handpicked out by our team, including the World of tech

Business News

Latest West Midlands news affecting your business

Home » Business News

12 types of social media personalities…

Submitted by on April 19, 2013 – 9:51 am |


new-personality-types-in-social-media_infographicEveryone reading this has a relationship with social media—whether it’s healthy, obsessive, or estranged.

These relationships inform a particular social media personality.

According to a survey by U.K.-based online bank First Direct, there are 12 social media personalities, ranging from “ultras” to “virgins.” The “ultras,” for instance, are deeply infatuated with sites like Twitter and Facebook.

“They are fanatically obsessed with Facebook or Twitter,” the study said. “They have smartphone apps and check their feeds dozens of times a day—even when at work.”

First Direct reached these conclusions by conducting an “in-depth, monthlong experiment, where people were focused to change their social media habits, and on an associated nationwide survey, examining people’s social media attitudes and behaviors.”

Don’t worry about fitting perfectly into one category. You’re probably a combination of several personalities, according to Dr. David Giles of Winchester University in the U.K.

“Most people using social media will display a combination of those personality types, and they may even behave differently on Facebook, for example, to how they behave on Twitter,” he said in a press release.


Go to the main page

We use Cookies - By using this site or closing this you agree to our Cookies policy.
Accept Cookies
x